We empower unconventional thinkers and passionate doers to transform their big ideas into sustainable ventures that positively impact their communities and the world.

Kristi Smith: Empowering Big Ideas for a Better World

Kristi Smith is a celebrated author and internationally renowned business coach who has dedicated her career to empowering unconventional thinkers and passionate doers. Known for her unique approach, Kristi marries powerful business, life, and leadership strategies to help individuals transform their big ideas into sustainable ventures that create lasting, positive impact on their communities and the world.

Her work has supported thousands of changemakers worldwide—visionaries, creatives, and leaders—equipping them with practical, foundational principles to expand their businesses and live with purpose.

But Kristi’s journey hasn’t always been smooth sailing. She’s built businesses, pivoted when the vision changed, and even faced the reality of closing ventures that no longer served their purpose. She’s climbed the corporate ladder, encountered health challenges, and navigated life’s inevitable ups and downs. Through it all, Kristi discovered a universal truth: the key to sustainable success lies in returning to the basics—clarity, strategy, and unwavering purpose.

Kristi’s mission is simple yet profound: to inspire and equip changemakers to transform their passion into action and their ideas into impact. Whether guiding individuals through business coaching, mentoring, or leadership development, her goal is to help others create ventures that are not just profitable but meaningful and sustainable for the long term.

With Kristi’s guidance, big dreams become bold realities—and together, those realities change the world.

Empowering Unconventional Thinkers to Build a Better World

I’ve always been drawn to the art of creating something meaningful. From my early days selling catalpa worms to fishermen, babysitting neighborhood kids, and honing my Girl Scout cookie sales pitch, I learned that creativity, hard work, and connection could turn even the simplest ideas into something impactful.

That entrepreneurial spark grew with me. As a teenager and young adult, I immersed myself in industries like retail, food service, and customer service, learning the importance of adaptability, teamwork, and delivering value. These experiences laid the foundation for everything I do today—helping people like you take your big ideas and turn them into ventures that matter.

Even as I climbed the corporate ladder in accounting—moving from intern to Payroll Supervisor, Revenue Manager, and beyond—I knew I wanted more than just a career. I wanted to create, inspire, and empower. That drive led me to leave Corporate America in 1999 to start my own Accounting and Bookkeeping Firm, serving clients across four states and growing alongside them. Through my work, I realized that my passion wasn’t just in the numbers—it was in helping people bring their dreams to life.

Over the years, I’ve built, pivoted, and closed businesses. I’ve faced life’s ups and downs, balancing professional success with personal challenges, including chronic health conditions. These experiences taught me that success isn’t about having all the answers upfront—it’s about resilience, adaptability, and always coming back to your core purpose.

Today, my mission is simple but profound: to empower unconventional thinkers and passionate doers to transform their big ideas into sustainable ventures that positively impact their communities and the world.

As your business coach, I bring decades of hands-on experience, a deep understanding of what it takes to succeed, and a genuine belief in the power of your vision. Together, we’ll focus on practical, foundational strategies that align with your goals and values.

Whether you’re just starting out, looking to pivot, or aiming to scale, I’m here to help you:

  • Clarify your vision.

  • Build a sustainable plan.

  • Create something that not only thrives but makes a difference.

This work isn’t just about profit—it’s about purpose. It’s about building businesses that inspire change and leave legacies.

Beyond coaching, I’ve written over 100 books and developed more than 150 courses, blending creativity with practical guidance. My passion for community runs deep—I’ve volunteered with numerous organizations and initiatives to create positive impact wherever I can. These values—kindness, compassion, empathy, and honesty—guide everything I do.

When I’m not working with changemakers like you, I’m likely on the golf course, cheering for Notre Dame, or curled up with a book and a chai latte.

Your dreams matter. Your ideas matter. And I believe you have what it takes to create something extraordinary. Let’s work together to make your vision a reality—and build a legacy that truly makes a difference.

Our Philosophy

At the heart of everything we do is a simple belief: big ideas, when paired with intentional action, can create meaningful and lasting change. We believe in empowering unconventional thinkers and passionate doers to transform their dreams into ventures that matter—not just to themselves, but to their communities and the world.

We approach every challenge with integrity, compassion, and a focus on sustainability. Success isn’t just about reaching the top; it’s about building something that aligns with your values, positively impacts others, and stands the test of time.

Our philosophy is rooted in three core principles:

Purpose First: True fulfillment comes from aligning your work with your values and the change you want to see in the world.

Sustainability Matters: Great ideas are built to last, fostering long-term growth and impact.

Progress Over Perfection: Every step forward is a victory. Resilience, adaptability, and intention create the foundation for success.

We believe that everyone has the potential to leave a legacy. Our role is to guide, support, and empower you to make yours a reality.


Creed

We are the Dreamers and Doers.

We believe in the power of big ideas and bold action.

We are the Rebels and Misfits.

We challenge the status quo, daring to create what others say cannot be done.

We are the Changemakers and Creators.

We build with purpose, crafting sustainable legacies that make the world a better place.

We believe in purpose over profit.

Our work serves a higher calling—one that positively impacts lives and communities.

We honor progress over perfection.

We know that every step, no matter how small, brings us closer to creating something extraordinary.

We embrace resilience and adaptability.

Challenges fuel our growth; setbacks spark our innovation.

We act with integrity, kindness, and empathy.

Our success is measured by the positive impact we leave behind.

We are united by a vision: to empower, to inspire, and to lead.

Together, we create businesses, movements, and lives that truly matter.

This is our creed. This is who we are.

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Client Testimonials

Proof That Dreams Create Change.

If you are ready to step up and play at Kristi’s level, her teachings and coaching can literally change your life. Less than two months into working with her, I created my best month in my business to date. Two months later, I tripled it and created $65k in sales within a single month.

Overall, both my sales and cash flow increased five times over. Now I am well on my way to enjoying regular $100k months, meaning a much bigger impact amongst my clients, much bigger purpose, and the doors to my continual growth and expansion wide open.

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Kelly

I had already benefited from Kristi’s smaller courses so when the doors to her signature program opened, I just knew I had to join. Swimming in the energy of the program helped me to upgrade absolutely every aspect of my business – from brand message, to ideal client, pricing, programs and everything else in between. My mind was flooded with ideas and guidance on what to do next.

As a result, I created my first 50K month in business. I still cannot believe how natural this growth has been and am excited about the future. I know I would not be able to do this without Kristi’s program, so I am extremely grateful!

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Emily

We donate five percent of all profits to causes that support business ownership, entrepreneurship, and the environment.

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