A Return to Business Fundamentals

Kristi Smith is a celebrated author and internationally renowned business coach known for her unique approach that marries powerful business, life, and leadership strategies. She supports thousands of women change-makers worldwide, helping them expand their businesses and lives with the power of practical, foundational principles.

But it hasn't always been smooth sailing. Kristi has built, pivoted, and closed businesses, climbed the corporate ladder, and faced her fair share of health and life struggles. Through these experiences, she discovered the true value of returning to the basics.

The Journey Back to Basics

Kristi realized that her diverse experiences and numerous certifications could be integrated into a holistic business strategy. By focusing on fundamental business principles and eschewing trendy jargon, she began to see remarkable results. “Miracle” after “miracle” unfolded, transforming her life and the lives of thousands of others. Her approach led to:

  • Increased Income & Impact: Achieving financial growth and a broader influence.

  • Greater Freedom: Enjoying a balanced life with more personal and professional freedom.

  • Stronger Relationships: Building deeper, more loving connections with others.

  • A Sense of Purpose: Finding profound fulfillment and purpose in her work.

Our Philosophy

I’m an Entrepreneur.


And being an entrepreneur means building business success through tried-and-true methods and shaping that success on your own terms.


Here’s the real deal: Everyone’s got it backwards these days!


People throw around fancy buzzwords to sound like they know what they’re doing, but the truth is in the basics.


Check out the Entrepreneur Creed below:


Entrepreneur Creed

We believe in the power of traditional knowledge.

Traditional knowledge makes you a better thinker.

Traditional knowledge makes you a stronger business owner.

Traditional knowledge helps you market yourself more effectively.

Traditional knowledge helps you earn more from your work.

And most importantly, it allows you to impact more lives.

We are a community committed to growth.

When everyone zigs, we zag.

We test everything.

We’re not “anti-modern,” we’re just “anti-shortcuts.”

We believe in learning new skills through neural imprinting.

We know the old way—slow, steady, and intentional—is the best way.

That’s what being an entrepreneur is all about.

Free Resources

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Client Testimonials

Some love words from clients

If you are ready to step up and play at Kristi’s level, her teachings and coaching can literally change your life. Less than two months into working with her, I created my best month in my business to date. Two months later, I tripled it and created $65k in sales within a single month.

Overall, both my sales and cash flow increased five times over. Now I am well on my way to enjoying regular $100k months, meaning a much bigger impact amongst my clients, much bigger purpose, and the doors to my continual growth and expansion wide open.

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Kelly

I had already benefited from Kristi’s smaller courses so when the doors to her signature program opened, I just knew I had to join. Swimming in the energy of the program helped me to upgrade absolutely every aspect of my business – from brand message, to ideal client, pricing, programs and everything else in between. My mind was flooded with ideas and guidance on what to do next.

As a result, I created my first 50K month in business. I still cannot believe how natural this growth has been and am excited about the future. I know I would not be able to do this without Kristi’s program, so I am extremely grateful!

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Emily

We donate five percent of all profits to causes that support business ownership, entrepreneurship, and the environment.

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